Tod’s and LaChapelle : Pop Touch

It is called Sella, and it’s the new It bag from Tod’s for Fall Winter 2013-14, on sale starting September. And to present it, the Italian label has teamed up with an exceptional artist for a very special collaboration: David LaChapelle, the American photographer with a marked artistic sensitivity; the project is called Pop Touch and aims at being a dreamlike voyage into saddlery – the  utmost expression of craftsmanship applied to accessories – to interpret the new It-bag in a dynamic and unique way.

“The values of quality and craftsmanship have always been part of Tod’s DNA – said Diego Della Valle, CEO of the Tod’s Group – but we wanted to express them in a completely new and unusual way. This is why we called on David LaChapelle, an artist whose work I have long admired, to interpret the idea of saddlery with a Pop Touch.”

Tod's "Pop Touch" by David LaChapelle

Tod’s “Pop Touch” by David LaChapelle

Tod's "Pop Touch" by David LaChapelle

Tod’s “Pop Touch” by David LaChapelle

Tod's "Pop Touch" by David LaChapelle

Tod’s “Pop Touch” by David LaChapelle

Tod's "Pop Touch" by David LaChapelle

Tod’s “Pop Touch” by David LaChapelle

 

 

Source vogue.it

 

One comment

  1. thanks for following my blog, touch of home. sorry for the late reply. i read a comment that said people would be surprised to see me follow a fashion blog, but the photography is awesome. DITTO i am not into fashion, i have always been a jeans and T-shirt gal. the photography is beautiful and love this post with the horses.

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